Sistrix SEO module
In the world of digital marketing there are a lot of tools many of them are recommended, but there are some that are mandatory if we want to get the best result. From my point of view, the SEO module of Sistrix is the best tool in its field.
What is Sistrix?
Sistrix is a digital marketing tool composed of several modules (Seo, Sem, Social Networks and links) that offers us extensive information on any page. The most important point of Sistrix is its visibility index, incorporated into the Sistrix SEO module.
There are many advantages that this tool brings us, on the one hand, not only will we see all the information related to our page, but we can also study the keywords we want or the competition. In addition, it is very useful to know if Google has made any update on its algorithm.
When it comes to taking a disadvantage, I would have to indicate that if you work with Local SEO you will not see great results in these indexes. The local seo usually has much less traffic than the generic terms, and then Sistrix does not take them into account.
What is the Sistrix visibility index?
The Sistrix visibility index measures the visibility of a web page on Google. The higher this index, the more traffic that website will attract. The values depend a lot on the size of the web. For example, a small web page, like mine, will be around a score of 0.001, while Wikipedia has a figure higher than 100. What I mean by this, is that you should not worry about having a low index.
How is the visibility index of Sistrix calculated?
Para calcular este valor Sistrix tiene en cuenta 3 factores:
Keyword positioning: Sistrix will indicate the positions in which your website is located on Google. It will show all positions equal to and less than 100 and all variants, that is, “SEO expert in Gijón” and “SEO expert Gijón”.
Search volume: you can be placed in first position but that keyword just brings you traffic, since it is a very long tail term for example. The more traffic a kewyord can bring, the greater its weighting
Probability of Click: many studies have been done in this regard. It is not the same to appear in first position for a term than for another. A great example can be seen with the search for “hotel Madrid” and in this case the probability of clicking on the first result is “only” of 25%.
In the image I show below you can see the evolution of my domain. It seems that there are many ups and downs, but we are talking about thousandths, so you can see great stability.
What else can we find in the SEO module of Sistrix?
In addition to the visibility index in the Sistrix SEO module we will find 3 more blocks:
Keywords section: in this section we will see all the information related to the keywords of the website. We can see all the positioning, the changes in the ranking we have suffered and ideas to include new keywords on the web.
Structure Section: this block is related to the URLs of our website. It indicates the positioning of our URLs.
SERPs section: this block will show us all the information related to the competition. It will show us all the pages related to our sector, and will compare us with them, both in visibility index and positioning. It will also show us all our (or those of the web we want) SERPS.
In the following images we can see each of these sections. The image of keywords shows how in half a year I have significantly increased the number of positioned keywords, thanks in part to my blog articles.
- Keyword Index
Should I hire Sistrix?
From my point of view it is necessary to hire this tool, at least the SEO module. Since you will get a lot of information about your company and about the competition.
I hope you found this article interesting about the Sistrix SEO module and give it a try. If you have any more questions about this tool or want to recommend the one you use, don’t hesitate to tell me.
See you in the next article!