Starting a Dropshipping business
Quite recently I spoke to you about affiliate marketing, a way to generate passive income thanks to the internet. In today’s article I’m going to talk about dropshipping, a strategy that is booming for various reasons. It is one of the cheapest systems to set up an online business today. One of the best ways to start making money without making a risky investment. However, you must have knowledge of digital marketing so that you do not die trying.
It is important to know about SEO texts, as well as the ways of selling on Facebook through Ads. In the same way, you should measure the performance of the costs of the products, among other factors.
What is dropshipping?
It is a variant of e-commerce where the online store that sells its products does not have them in stock, but when a sale is made, the product is bought from a third person and sent directly. That is, the merchant never sees or manipulates the product.
That is, with dropshipping the online store is only in charge of managing the sale of products, but it is the wholesale company that is in charge of storing, packaging and sending all the material to customers, that is, on behalf of the online company in the one they have bought.
The biggest advantage of this style of business is that you do not need to have a stock of products to sell them, as unlikely as it may seem. This was crazy in the old days, but now you can simply save money and set up an online store to show what you are selling. The economic risks are really low and you should not invest in premises, furniture or wholesale merchandise.
You simply must have a good computer, a mobile phone and a good Internet connection. In addition, you can sell products that you really like, since there are very extensive catalogs. You simply have to be in constant communication with your supplier to know the true availability of the product you are selling.
You simply have to charge more than what the supplier charges for their product, and use your sales skills to be able to make an attractive website, which allows customers to fall in love with the catalog. In four simple steps you can have a dropshipping store:
First you must choose the type of products you want to sell, so that they are products that excite you, so that you can make your customers fall in love.
Later you must find a supplier that sells these products and reach an agreement with him.
Negotiate the terms on which you will dropship so that there are no misunderstandings with your supplier.
Place all the products in an orderly way in an online store and start promoting them through a good digital marketing strategy through the different social networks and Facebook Ads.
Advantages of dropshipping
Here are the main advantages of dropshipping stores:
Low-risk business model: the cost of starting this business is zero, just creating a website would be enough, to start off clear. The main problem that people find when setting up a store is in the initial outlay in the purchase of stock. In this case, you will not have to spend in that section, or in a physical store or warehouse.
Set your own margins: the real seller, the one who sends the product, will tell you a minimum price that you must set, but you are the one who sets the final price. You can add the margin that you want, and all that profit will go to you.
Wide variety of products: unlike a physical store, with a Dropshipping you can sell a wide variety of products and separate them by categories. You don’t need to buy items, so you just have to organize what you are going to sell online. Of course, remember that you have to have good agreements with the suppliers about the availability of the products, because the customer will come to you first when solving a problem with the shipment.
Is it possible to earn money this way?
Many people have had rapid growth in their dropshipping business, and it is that in just a matter of months you can make good money if you invest the necessary energy in it. As you gain experience, you will be able to specialize more and more in your market niche to have greater profits in your business.
Remember that as in any business it is important that you have notions of digital marketing, carry out market studies and analyze the competition. Similarly, search for the precise keywords so that your page can appear more effectively in search engines.
With this my introductory article to dropshipping comes to an end. I’m sure many of you have thought of setting up an online store with these characteristics, if so, feel free to put it in the comments, along with a link to your site 😉
I hope you found it interesting. Soon I will publish an article in which I will compare the dropshipping strategy with that of affiliate marketing, since many people do not know which of the two to choose.
See you in the next article!