algortimos de google - Google algorithms

Google algorithms

5 / 5 ( 4 votes ) Google algorithms What is the Google algorithm? Google does not classify search results randomly, but follows a “program.” Thanks to Google’s algorithms, it’s not just one, it’s five, the search engine decides how to position the results. The operation of each of the algorithms is a secret, whose…

ventajas y desventajas del SEM - SEM Advantages and Disadvantages

SEM Advantages and Disadvantages

5 / 5 ( 4 votes ) SEM Advantages and Disadvantages Digital marketing has many points, but without a doubt, SEO and SEM are the fundamental pillars of any online positioning strategy. In this article I will talk about SEM advantages and disadvantages, as well as the reasons why you include this strategy in your…

arquitectura web - web architecture

The importance of web architecture

4.9 / 5 ( 7 votes ) The importance of web architecture Web architecture is one of the most important factors when starting a new project or correcting one. In the past websites used to have a horizontal architecture, but nowadays it is recommended that the SEO architecture be vertical. With a good web architecture…

local seo

The importance of Local SEO

5 / 5 ( 1 vote ) The importance of Local SEO As I have already commented on several articles and pages on my website, there are a lot of organic positioning strategies. From my point of view, the best technique to improve this positioning is local SEO. This positioning strategy is aimed especially for…